Journalism takes another hit in wake of Mueller, Covington fiascos

The damage done to public trust in journalism by not following basic rules of journalism is, at this stage, incalculable

Journalism takes another hit in wake of Mueller, Covington fiascosLast week’s sickening media meltdown means it is back-to-basics time for journalism on this continent. The need for reportorial rehab began when major news outlets repeated a BuzzFeed report – based on unnamed sources – that the Robert Mueller investigation had been told by Michael Cohen that U.S. President Donald Trump directed him to lie…

Using video to build brands and make emotional connections

Paul Bzeta of Kicker Video talks about how marketing in the digital age is evolving

Using video to build brands and make emotional connectionsPaul Bzeta is CEO of Kicker Video. Paul spoke with Calgary's Business's Mario Toneguzzi Tell me what Kicker is and what it does? Bzeta: Kicker produces video content for B2B clients in Canada and the U.S. Videos that help our clients explain their products and services in a simple way in order to drive new leads,…

Should the social media companies be considered monopolies?

How do we regulate the marketplace of ideas without compromising free speech?

Should the social media companies be considered monopolies?Are big social media tech companies such as Google, Facebook and Twitter monopolies? It’s a reasonable question since more and more they’ve come to control the public discussion of ideas. But the answer is not nearly simple. Based on active user counts, Facebook only has 36 per cent of the social network market share. But…

A close shave: marketing and politics indistinguishable

Gillette has stepped boldly into the socio-political minefields of #MeToo, bullying, spousal abuse and male self-absorption

A close shave: marketing and politics indistinguishableIt’s tempting to take the recent’s ‘controversy’ over the Gillette shaving company’s new advertising campaign at something less than face value. For starters, controversy itself is no longer the conversational cutting edge it once was. In this era of fake-versus-false news, universal short attention spans and ludicrous overstatement as the entry price for even being…

Using social media to make connections with customers

Ernest Barbaric of Ernest Media talks about adopting an agnostic and agile approach

Using social media to make connections with customersErnest Barbaric is a digital marketing strategist at Ernest Media, lead designer and instructor for digital marketing strategy at the Canadian Marketing Association and founder of the Social Media for Business program at Calgary's Mount Royal University. What's your feel about how businesses today have used social media to better their bottom line? Barbaric: Social…

Hockey carnivores versus the whipping boys

Why would anyone get their garters in a tangle over a hockey tournament held for a television network?

Hockey carnivores versus the whipping boysThere are about 5.5 million people in Finland. It’s the most sparsely populated nation in the European Union, with most of its inhabitants shivering away in the southern tier of the nation. The Finns also eat less red meat than the people of other developed nations. But you’d think they were carnivores of the first…

Can we restore public trust in journalism?

Too many journalists tolerate peers who, through undisciplined abandonment of standards, undermine their craft’s credibility

Can we restore public trust in journalism?It’s long past time that journalists paid attention to the millions of Canadians who don’t trust the news the way we used to. Sure, we could have lost faith because of the #fakenews narrative that has flowed north across the border. Or from learning that many of the characters influencing public reaction to events on…

Breaking down barriers between retail employers and potential staff

Suzanne Sears of Best Retail Careers International specializes in social media recruitment that’s responsive and effective

Breaking down barriers between retail employers and potential staffSuzanne Sears is president of Best Retail Careers International. What do you do? Sears: I solve staffing problems for retailers. What is the biggest challenge facing retailers in finding staff? Sears: What retail leaders tell me most often is that they cannot find highly skilled staff willing to work at the prices they feel they’re…

The clear and present danger of climate change

Who best to convey this message of impending calamity in contemporary society?

The clear and present danger of climate changeWhat’s the best way to ensure that humanity gets the severity of our impending climate crisis and acts to forestall or prevent its full-scale onslaught? The question is particularly pertinent given that the science is well founded and the United Nations Intergovernmental Panel on Climate Change is well informed – even while the oil and…

Government-funded journalism dangerous for all

Will anyone who writes a dissenting opinion of the federal government receive funding or get charitable status?

Government-funded journalism dangerous for allA newsboy was standing on the corner with a stack of papers, yelling, “Read all about it! Fifty people swindled!” Curious, a man bought a paper and checked the front page. Finding nothing, the man said, “There’s nothing in here about 50 people being swindled!” The newsboy ignored him and went on, calling out, “Read…
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